To keep a check on drunk-driving, app-based cab aggregator Uber has joined hands with the Mumbai traffic police by installing ‘Uber Breathalysers’ at bars and pubs in the city.
Uber Breathalyser essentially detects alcohol content in a person’s blood. For instance, if it is over legal limit, the device will flash a red light, and if it’s safe for the person to drive, it will flash a green light.
In case of reading over the legal limit, the screen will display a message that helps the person request an Uber home, instead of driving.
Uber has already installed its first kiosk at Nook, a nightclub in Phoenix Marketcity Kurla. In 2015, Uber had tied up with Breathometer, a US company that made the world’s first smart phone breathalysers to tackle drunk driving.
In a statement, Uber said:
“Through this campaign, we aim to build awareness against drunk-driving and give people a convenient and reliable ride back home. We hope to work with the Mumbai traffic police to install these devices across all bars and pubs in the city.”
However, skeptics say that Uber will tinker the breathalysers to disqualifying the person, thereby compelling them to use rent Uber vehicles.