Topyaps Logo

Topyaps Logo Topyaps Logo Topyaps Logo Topyaps Logo

Topyaps menu

Responsive image

TOI Tries To Remove The Caste Distinctions From Its Matrimonial Pages. Fails.

Published on 24 May, 2016 at 7:29 pm By

If you want to know how prevalent the caste system is in India, flip over the section TOI is most famous for – its matrimonial section.

Right from Brahmins, Aggarwals, Christians, Punjabi and Marathas, matrimonial advertisements are categorically placed under such bars, displaying a clear demand for spouses of the same caste/religion.


Advertisement

 

toi matrimony

 

With a clearly progressive intention I’m sure, ‘Times Of India’ strategically tried to change the scenario in a way only it can.

TOI placed an advertisement stating how it would give ‘discounts’ to ones placing advertisements with no caste bar or no religion bar.

Yes, 25% off for those placing ads with ‘Caste no bar’ and a whopping 50% off for those placing ads under ‘Religion no bar’.



 

Though matrimonial ads and TOI go a long way back, this time they got it a little wrong.


Advertisement

Can you really change things with one discount advertisement?

Not really.

The next issue of the matrimonial pages found two ads placed with heading ‘Upper Caste no bar’ and ‘All Upper Caste accept’. Clearly, India has no issues with height, salary, profession as long as they belong to an upper caste.

 

TOI, better luck next time!


Advertisement

 

Advertisement

Latest Stories

Watch: Ranbir Kapoor Talk About His Marriage with Alia Bhatt In Recent Interview

Watch: Ranbir Kapoor Talk About His Marriage with Alia Bhatt In Recent Interview


Here’s Google’s report of the best Android apps 2020 in India

Here’s Google’s report of the best Android apps 2020 in India


Kangana Shared A Two Piece Picture of Her Got Trolled on Twitter

Kangana Shared A Two Piece Picture of Her Got Trolled on Twitter


17 Unseen Photos of Harshita Gaur, Famous Actress of Sadda Haq & Mirzapur

17 Unseen Photos of Harshita Gaur, Famous Actress of Sadda Haq & Mirzapur


Mia Khalifa Caught Using Her Face Mask To Pick Up Dog Poo And Put It back On Her Face

Mia Khalifa Caught Using Her Face Mask To Pick Up Dog Poo And Put It back On Her Face


Advertisement

Most Searched

More From Love

Popular on The Web