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Times Now Just Dropped The Most Sexist Advertisement Of The Year, Targets Priyanka Chopra

Published on 1 July, 2018 at 10:03 am By

Priyanka Chopra is in news for a couple of days due to her rumored affair with singer Nick Jonas. The two have been spotted spending time together in India. Nick also met Priyanka’s mother Madhu Chopra recently. Post the meeting, the two were recently spotted at the engagement party of Akash Ambani.


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Well, though this is not the first time Priyanka has been receiving so much limelight for being with Nick Jonas. There have been times when Priyanka remained in talks previously for her rumored affairs with many Bollywood actors.

 

 

Taking advantage of the hottest topic in town, a very reputed media brand of the country decided to play with words and take their advertising tactics to an all new level. We really don’t know if this is something we should see from a creative aspect, people are rather finding it derogatory.

 

 

Times now just dropped the most sexist advertisement of the year in the Times of India newspaper. Take a look at the ad below:


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Image.
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In bold letters they wrote, “When Priyanka Chopra speaks about her next Hollywood film, Priyanka Kapoor, Priyanka Baweja, Priyanka Jonas, Priyanka Khan and Priyanka Kumar watch it too.”

 

 

The ad further wanted to convey that almost 42 percent viewership on English channels in India is that of women. However, they highlighted their agenda by taking a dig at Priyanka Chopra and her past rumored affairs.

In case you don’t know, Priyanka has remained in talks for having an affair with Shahid Kapoor, Harman Baweja, Shah Rukh Khan, Akshay Kumar and now Nick Jonas.

 

 

After people saw the ad, they decided to give their opinion on it! Most of the readers have found it to be extremely sexist and deprecatory. Here are some of the tweets slamming the ad:

 



 

 

 

 

 

 

 

 

 


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Do you think such advertising techniques do much promotion or do they only cause damage to the brand? Is it justified to target Priyanka Chopra in the name of advertisement and creativity? Tell us through your comments below the post.

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