‘The Nun’ is an upcoming horror American gothic movie which is a spin-off of the 2016 movie ‘The Conjuring 2’. Corin Hardy is the director for this supernatural horror flick while Gary Dauberman has done its screenplay. The movie is the sixth installment of ‘The Conjuring’ series by the Warner Brothers. The studio recently launched a jump scare ad to promote the movie. However, it seems like the ad has landed in major trouble.
Soon after the ad was uploaded, Youtube users across the globe started complaining about its content. Finally, the volume of the discussion led YouTube to actually pull the advertisement off.
It all began when a YouTube user tweeted a warning to all viewers about the jump scare ad for ‘The Nun’ doing the rounds. Check out the tweet in question:
WARNING! If you see an ad on youtube with the volume sign 🔊🔉🔇 being turned down and nothing else, ITS A JUMPSCARE for the new NUN movie coming out. i advise you look away and/or turn down the volume if you have anxiety or just straight up hate jumpscares, pls rt to save a life
— apple 🍎 (@bbydvas) August 12, 2018
Soon the initial tweet garnered thousands of retweets from people across the globe. And, many others responded by voicing their own concerns over ‘The Nun’ advertisement. This is what some of the comments on the jump scare ad for ‘The Nun’ went like:
Even muted, it drove some to tears
I WATCHED IT MUTED AND IM STILL ON THE VERGE OF TEARS
— therese (@theresenatvdad) August 13, 2018
They’ll soon come up with bombing ads that’ll cause laptops to explode
First the homophobic ads, now youtube coming at us with the jumpscare ads.
Next up, the bombing ad. You watch it and your computer explodes
— Not So Serious Nick (@InseriousNick) August 12, 2018
Whoever thought of the idea of putting jump scare ads on Youtube should be blacklisted
hey whoever thought putting a jumpscare as an ad was a good idea needs to be blacklisted from the advertising industry
There are 8 second ads for both slenderman and the nun that are doing this on YouTube
this is how you get people to not see your movie
— errorboy! (dalton) (@errorboy111) August 13, 2018
No one wants to watch a horror video in the middle of a makeup tutorial. So please stop pushing this ad on viewers
IF I SEE THE NUN TRAILER POP UP AS ANOTHER AD WHEN IM WATCHING YOUTUBE IMMA THROW HANDS. IM TIRED OF GETTING SCARED IN THE MIDDLE OF A JAMES CHARLES VIDEO
— emy moore (@emy_mooree) August 11, 2018
With the kind of aggravated discussion that happened about this ad, YouTube had to step in. YouTube took note of the initial tweet by the viewer and said that the ad was being pulled off. Here is YouTube’s response tweet:
Appreciate you bringing this to our attention! This ad violates our shocking content policy and it’s no longer running as an ad. More info here: https://t.co/dOUocjUevh
— Team YouTube (@TeamYouTube) August 14, 2018
While YouTube has turned the ad off, it is available on some channels. Check out the ad below:
So, did you watch the advertisement? Do you think it is fair for horror or other ads to be forced upon viewers without giving them the choice to opt out of it?