In a social experiment done by Canon Australia, six photographers were asked to shot a self -portrait of a man named Michael.
But, there was a twist. Each photographer was told a different story about the man’s background. They were told that he was an alcoholic, a millionaire, an ex-inmate, a self -proclaimed psychic and a brave man who saved someone’s life.
Here’s a taste of what the six resulting portraits looked like through six different perspectives of who Michael is:
When he was a millionaire, the photographer found him a little bit intimidating.
When he was a recovering alcoholic, the photographer found Michael incredibly brave.
When Michael was playing the role of psychic.
‘It was very intense,’ said the photographer who shot him as an ex-inmate.
When he was a fisherman, it was a challenge for the photographer who shot his self-portrait.
The photographer, who was told that Michael saved someone’s life, hoped that he was able to show his bravery through the photo.
After the photo shoot, the photographers were showed all the six photos. They were shocked how a man looked completely different in each photo.
Then the were told the truth. Michael is not the person as he was projected. The background information was false.
All this was done to prove a point:
“A photograph is shaped more by the person behind the camera than by what’s in front of it.”
Canon’s video is a wonderful reminder that our family, friends, co-workers, even strangers on the street, form opinions about us from tiny bits of information they gather: our clothes, facial expression, etc. So maybe the next time we replace that frown with a sincere smile to see how the world around us becomes friendlier.
Watch the full video here: