Ever since Reliance Jio has entered the Indian telecom industry, other leading telecom companies have been at a loss. By providing calls and data at the cheapest possible rates, Jio has brought a revolution in the telecom market. Bringing such change in the industry has invited many troubles for Jio but Ambani proved himself a true businessman by flawlessly dealing with those issues. However, this time, it’s Jio that has created problems for its one of the biggest competitors, Airtel.
Airtel is facing legal troubles these days as Reliance Jio has filed a case against the company for fooling its customers. IPL fever is making cricket fans crazy these days. Cricket lovers are stuck to their television screens and it’s the golden period for the advertising and marketing teams of leading companies. Taking advantage of the same, Airtel released its latest ‘IPL themed’ advertisement. To grab viewers’ attention, Airtel launched a campaign in which it claimed to provide “live and free” access to the streaming of IPL.
The advertisement didn’t go well with Reliance Jio and the company filed a case against Airtel for lying to its customers and fooling them by showing misleading information. Filing a suit in Delhi High Court against Airtel, Jio claimed that:
“Airtel has been showing the false, deceptive and misleading commercial/advertisements”
Unveiling the truth, Jio told the court that Airtel is lying when it says that all you need is to download the Airtel TV app by using an Airtel 4G SIM for obtaining the digital season pass to enjoy live and free access to IPL matches. Jio has succeeded in convincing the court. The court has asked Airtel make the changes and mention the truth.
If you will subscribe to Airtel’s new IPL plan, then only the subscription of HOTSTAR shall be free, and the data charges will be as per subscriber’s tariff plan.
The company has accepted court orders and changes have been made to make customers aware of what exactly the plan will provide.