Calm The F Down And Spare Yourself The Avalanche Of Instagram Notifications

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5:36 pm 29 Mar, 2016


Yesterday, my Instagram feed was bombarded with similar pictures begging me to turn them on – I mean turn their Instagram profile on.
You know what I mean, right?


This month, Instagram has announced some major changes in their next update; now we will see posts on the basis of what we like, instead of the time-old chronological order.


“To improve your experience, your feed will soon be ordered to show the moments we believe you will care about the most. The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting and the timeliness of the post. As we begin, we’re focusing on optimizing the order—all the posts will still be there, just in a different order.”


This came after Instagram realized how big  a community it has become over time and hence the age-old Instagram way of showing time-based posts is not working to its potential. A lot of people did complain about how they miss out on a lot of posts from Instagram accounts they are following, thanks to endless cat GIFs and lame quotes.


But as impulsive as social media is, the update, which has not even been rolled out yet, is freaking everyone out. As a result, Instagrammers all over are posting frantic requests to their followers to ‘Turn on Post Notifications’.

Imagine, notifications from some 6,758 people you are following every time they post a picture. Whoa!


Guys, notifications are annoying and distracting as hell!

I mean, hello famous Instagrammers! I know how your phone looks every time your fans like or comment on your posts – but does that mean you want us to give a horrifying taste of it?



Something like this can still be a little pleasing to the little narcissist social media enthusiast in us, but as long as these notifications are not about MY pictures, why should I even care?

So, let’s be practical here. Stop freaking out and put out a little trust there.


Facebook has been customizing our preferences and tastes, and as far as I can remember, I have not yet missed out an extremely important update from either news or a friend who really matters.

The update will be pretty hard-hitting for small small-time businesses – fashion or retail, which signals how Instagram wants you to sponsor it directly. However, for an average Instagram user, or even celebrities for that matter, there’s really not much to lose.


The key remains as obvious as for Facebook; use it more often and more aggressively to create a place in the feed – and the minds of the people. Hashtags are anyway staying here.

As for the notifications, there are speculations that ‘Turn on Post Notifications’ might just evaporate after the update. 



So yeah, stop begging me to turn you on. I am not!