World’s largest public trade fair for tourism and pleasure, the Caravanning, Motoring, Tourism (CMT) kicked off its annual affair this past Saturday with India for the first time ever partnering in the event.
CMT 2016, which is taking place at Stuttgart Trade Fair centre, Munich, would go on till January 24 and marks as the first event of the season where people from travel industry from around the world came under one roof.
Over 2000 exhibitors are gathered at the event offering a wide range of travel and holiday related options to visitors from stalls on themes such as caravanning, new travel destinations, travel accessories, etc.
This year India is acting as a Partner Country with Germany to promote International Tourism within India.
Switzerland and Denmark are the other partners.
Every year at any international trade fair, a leading industrialized nation is selected as its Partner Country for that year’s fair.
India’s Ministry of Tourism is not only participating at CMT 2016 as a partner, but is also in the long haul promoting itself as an attractive tourist destination.
As CMT’s partner country, India has as great opportunity to attract people from a lot more countries as many high-level foreign government officials visit German trade fairs and they always make a huge impact.
Further, a partner country enables a lot more exhibitors from the country to attend the event, which in turn allows the host country to strengthen its relations with the respective industry in that country.
India too hosts many international fairs and have Partner Countries participating in the annual event held at home.
In November 2015, India hosted its 35th India International Trade Fair and hosted Afghanistan as it’s Partner Country while having Bangladesh as its Focus Country.
To attract visitors India has put up a grand pavilion at the CMT fair and is projecting many positive aspects about the country which will attract more international tourists to consider India.
One of the biggest attractions at the India Pavilion is ‘Meena Bazaar’, which is based on themes inspired by two of India’s most popular attraction – Bollywood and Yoga.
To get people more involved in the India Pavilion they are also hosting a quick demo of Yoga and Bollywood Dance.