It is true that Hrithik Roshan is one of the most handsome men in Bollywood. His chiselled body and Greek God looks make him the most desirable among the advertisers.
The success of his recent film, ‘Kaabil’, has increased his demand in the market. So, obviously, brands will like to cash in on his success.
It is also a fact that Hrithik loves his kids – the two very handsome young boys, Hridhaan and Hrihaan. He is often seen having fun with them.
And so, the dad and the sons had this beautiful photoshoot for HELLO magazine.
The cover of Hrithik and his sons was ‘wow-worthy’. Look at the kids – they do look like two handsome men in the making.
So someone else used the same image to increase their sales. That’s not bad, but the problem is that they did not ask Hrithik about it.
And it was Tommy Hilfiger:
So, obviously, Hrithik took to Twitter and gave the brand a piece of his mind along with a business tip in very polite words.
Dear Tommy.I dont wear u, neither do my kids endorse u.If u hv lost ur spine I hv a great team 2help u find it.Please (hil)figure urself out pic.twitter.com/QMB2h9Gm0y
— Hrithik Roshan (@iHrithik) February 9, 2017
That a famous brand such as Tommy Hilfiger would resort to such unethical use of Hrithik’s image with his sons is seriously disappointing.