Gucci is among one of the fashion world’s fastest-growing brands following a makeover under designer Alessandro Michele. As per a list by fashion search engine Lyst, over six million people searched for a Gucci bag, belt or shoe, thus making the brand stand out in the competition for two years in a row. Given their innovative styles and designs, there is no doubt that their belts, jackets, bags, and shoes are highly popular among consumers.
According to Lyst, the most popular fashion item of 2019 is sneakers. Nearly one million people search for a new pair of sneakers each month.
But recently, the fashion brand surprised everyone by selling a pair of dirty sneakers describing it as “vintage” and “old schools”. Believe it or not, Gucci is charging almost Rs 60,000 ($840) for it.
These sneakers are made in Italy and are part of the Cruise 2019 collection.
The description of this product on their site read: “Influenced by classic trainers from the ’70s, the Screener sneakers—named for the defensive sports move—feature the Web stripe on the side and vintage Gucci logo, treated for an allover distressed effect.”
However, many people are not able to digest an “allover distressed effect” as they are worn-in all over the sole and upper.
Selling such sneakers (with intentional scuff marks) for such a high price has raised eyebrows online. Check out the comments:
I wouldn’t pay £615 for any trainers never mind some that look like they have been worn by someone for the last 6 months while working in a field
— Vicki Ingham (@vicki_ingham) February 13, 2019
I’m sure these fashion designers do ridiculously styled things for publicity. Anyone stupid enough to buy them needs to seek out a good Psychologist.
— Lorraine (@lorraney) February 13, 2019
I’ve said it before and I’ll say it again, some folk have more brass than sense!
— Mrs Yorkshire the Baking Bard (@mrs_baking) February 13, 2019
If these were purchased from Aldi, they’d be tacky but of course because they have a Gucci logo on them they’ll be called ‘fashionable’ they are horrible.
— REALITY TV FAN (@hollyoa64682494) February 13, 2019
Today….words fail me! 🙄
— Lorralee Dobrijevic (@LorraleeDobrij3) February 13, 2019
— Olly Howarth (@OllyHowarth99) February 13, 2019
errr …. ‘obscene’ ? … ‘profligate’ ?… ‘idiocy’ ?
— Maggie Aitch (@FreeBesieged) February 13, 2019
Are you sure this isn’t a social experiment for the “new” money witless spenders? What’s next, ready worn knickers, used toothbrushes? As long as they have that all important label!
— Teela Na (@teela_na) February 13, 2019
This isn’t fashion it’s a insult and I don’t mind spending money on designer clobber but I wouldn’t pay for a pair of ugly dirty trainers just because there Gucci but I’m sure there’s people out there with more money then sense that would
— Mark Romain (@romain_mark) February 13, 2019
Is it part of ‘The Emperor’s New Clothes’ range?
— Vincent Paul Jones (@VincentPaulJon2) February 13, 2019
Anybody who gets gucci stuff have way to much money and not one ounce of dress sense.. @FloydMayweather is the king at this. 😂
— Andy Davis (@dinglekiller1) February 13, 2019
Earlier too Gucci has courted controversy for its high price tag and design. Recently, users slammed the brand for selling a knit that was accused of racial overtones. It was a black jumper with a high neckline. It featured pair of red lips that many believed looked like a black face. The brand pulled its black balaclava sweater from its stores with an apology sent out via social media.