Marriage as well as a wedding celebration is one of the most bitter-sweet feeling for an Indian family. While it’s a big day for anyone on this planet, for Indians who believe in the ritual of kanyadaan and who live in sheltered, close knitted families, a wedding holds much more importance in regards of emotions.
This television commercial by Tanishq depicts the tender emotions our hard-hitting fathers go through when they get us married. All their lives, they’ve hidden their tears, smiles and gregariousness behind their straight, no-nonsense face. But on the day of their daughter’s wedding, all those feelings suddenly find a place in their eyes and their smile.
Keep some tissues handy as this ad is surely gonna make you tear up. Watch it here: