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Anand Mahindra Offers A Cobbler Investment After He Noticed His Unique Marketing Talent

Published on 23 April, 2018 at 3:46 pm By

One of India’s leading businessman, Anand Mahindra, recently became a messiah for a cobbler when he saw the cobbler’s creativity via a forwarded WhatsApp message and offered him an investment.


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Sharing the cobbler’s story on Twitter, he uploaded a picture which has a middle-aged cobbler sitting at his workshop with a sign that reads – “Zakhmi jooton ka hospital” (Hospital for the injured footwear).

The sign then goes on to identify the man as Dr. Narsiram, mentions the timings of his ‘OPD’ from 9 am till 1 pm, lunch hour from 2 pm and the fact that he uses “German technique” to fix his patients (shoes).

Impressed by his unique marketing skills he wrote that the man should be teaching marketing at the IIM.

Further, he went on to show his appreciation for Dr. Narsiram’s talent and offered to make a small investment in his ‘startup’.


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He thus urged others to help him find him so he can make the investment and help him if he can.

While we don’t know if he found the man yet or not, his gesture was soon appreciated by others on Twitter and they poured praise for the cobbler’s creativity and Mahindra’s gesture towards him:




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Mr. Mahindra has a great passion for his country and its men. In the past, he once slammed Apple co-founder Steve Wozniak for saying India lacks creativity and had even invited Tesla founder Elon Musk to start making electric cars in India despite the fact that they would have then become his biggest rivals.

What are your thoughts on the above story and Anand Mahindra’s gesture? Please let us know in the comment’s section below.

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