Amul advertisers have done it again and in their own subtle way taken a dig at all those people, who in the past week had lost sleep contemplating whether India’s Test captain Virat Kohli is going to get engaged to Bollywood actress Anushka Sharma or not.
— Amul.coop (@Amul_Coop) December 30, 2016
While keeping up their true tradition, they have not taken any sides, they have as always captured the crux of the matter by calling the duo the most “engaging couple”.
There were also many other ads by Amul this year where they had not only managed to capture the heart of the situation with their quick wit, but also strike the right chords by keeping it balanced.
One of their most discussed Ads this year was when India’s badminton Ace PV Sindhu won India its maiden Silver Medal in Women’s Badminton during Rio 2016.