Radio taxi operator Meru Cabs has formed an international alliance with eCab to expand its services globally
In this partnership, eCab, a part of French taxi service provider Taxis G7, will provide services to Meru customers in 50 major cities of countries, including France, Belgium, the Netherlands, Ireland and Canada.
Likewise, Meru Cabs will provide services to eCab customers when they travel to India. Initially, the service for eCab users will available only in six cities but they would be expanded gradually. “It will be available at Delhi, Mumbai, Chennai, Bangalore, Pune and Hyderabad and by the end of this year, it would be expanded to all 23 cities where Meru is operating,” said Prem Kalliath, Meru Cab Chief Operating Officer. Kalliath added:
“This partnership will increase the reach of our five million customer, a large chunk of which is mobile, to use the services of eCab in the countries where it is operating.”
Terming it as two-way arrangement, eCab CEO Laurent Kennel said, ” It would create a global pool of 33,000 cabs in six countries in three continents”.
Meru Cabs, which was established in 2007, provides its services in 23 cities with a fleet size of 20,000 taxis. Its partner, eCab, has a fleet of 13,000 affiliated taxis.
In January this year, Ola and South East Asia-based GrabTaxi were in talks for a global taxi alliance to take on rival Uber. But the alliance never happened. What happened was China’s Didi Kuadi investing in Ola’s latest $225 million round of funding. A major difference between Ola and Meru is that the latter has its own dedicated taxi drivers. Ola is a taxi aggregator, which means that drivers can switch from Ola to any other rival taxi operating service such as Uber.