The ‘Swachh Bharat’ initiative launched by PM Modi, has always garnered ample support from the film fraternity. We’ve already seen the likes of Salman Khan, Priyanka Chopra, Amir Khan and Hema Malini, who have been actively promoting the efforts.
Once again, the campaign is back with a boom. This time we have two of the most well-meaning celebs, Bollywood’s queen ‘Kangana Ranaut,’ and legend, ‘Amitabh Bachachna,’ who along with a few others have shown up in latest video, that stresses on the importance of having a clean country, and why this should be taken up as a personal goal.
The ad aims to resonate with the religious psyche of the Indian audience, and captures it so well. Kangana, plays Goddess Lakshmi, followed by Amitabh Bachan giving a piece of advice on ‘Swachh Bharat’
The take away message from the ad is fantastic, much upto the belief that:
Lakshmi uski ghar padharti hai, jis ghar safai rahti hai.
Watch and take your lesson.